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JULY 19TH-21ST I TRAVERSE CITY, MI

CONTROL THE LISTING TAKEN INVENTORY

3

DAYS

20+

SPEAKERS

500+

ATTENDEES

6'

SOCIAL DISTANCE

 
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ABOUT THE LIVE UNREAL RETREAT

At the 2021 Live Unreal Retreat you will spend three full days immersing yourself in everything you need to know and do to control the listing taken inventory in your market, all the while closing more buyer sales. What started as Jeff's event exclusively for his team, has been opened to the public. Why would Jeff do this? The answer is simple...Jeff's passion for training and coaching others to accomplish what he and his team have accomplished has exceeded all other passions of Jeff's. Jeff believes in living an UNREAL and an ABUNDANT life and wants everyone he comes in contact with to do the same.

During this action-packed, business building in-person event, Jeff is going to show you EXACTLY what he and his team are doing to average over 60 listings taken per month, even during this listing scarce economy! Jeff and his expert panelists and speakers will be walking you through all phases of what it takes to take market share by generating more seller leads. We will be covering, from start to finish, the lead generation, lead conversion, technology, listing presentations, marketing, offer consultations, inside sales associate and database models used by Jeff's team and some of the best agents from around the U.S. and Canada!

Speaking of the best agents...during our three days together we will hear from 20+ Top Agents/Speakers through panels, break out sessions, masterminds and one-on-one interviews from the stage! You will also get an up close and personal chance to have coffee with Jeff and our Top Coaches from around North America! 

 

2021 SPEAKERS

Jeff Glover
#1 in Michigan for Most Homes Sold of All Brands

Marc King
CEO, Keller Williams Realty International

Tommy Choi
Top Producer

James Hern
Top Producer

Rob Foglia
Top Producer

Steven Fase II
President, Berkshire Hathaway HomeServices Michigan & N. Indiana

Glover U Live Unreal Retreat 21 Speakers

Amanda Pohlman
Top Producer

Sandro DiNello
CEO, Flagstar Bank

Jason Gesing
CEO, eXp Realty

Nick Waldner
Top Producer

Matt Sutter
Glover U Coach
Broker/Owner

Matt Sutter
Glover U Coach & Broker/Owner

Nick Bellmore
Glover U Coach & Top Producer

Taylor Kerrigan
Live Unreal Companies Director of Operations & Glover U Coach

Justin Ford
Glover U Coach & Top Producer

Kate Simon
Glover U Head Coach

Geno D'Angelo
Glover U Coach & Top Producer

Greg Erlanger
#1 in Ohio for Most Homes Sold of All Brands

Michael Kaim
#1 in Ohio for Most Homes Sold at Berkshire Hathaway HomeServices

Terri Fenelon
Top Producer

Taylor Cornfield
Operations Manager
Jeff Glover & Associates

SUNDAY, JULY 18th

7:30am-9:00am | Event Registration


During our Covid Safe Check In you will notice registration tables just outside the ballroom doors. Each table will be identified by the first letter in your last name with both the line and tables spaced at least 6' apart to encourage social distancing. Masks are required for check-in. Thank you for respecting everyone's safety.




9:00-9:15am | Intro with Jeff


Join us during the Opening Ceremony with Jeff as he gets us prepared for everything we need to know for the week ahead - especially how we can all follow the CDC guidelines while in attendance!




9:15-10:00am | Keynote - Live Unreal Formula with Matt Sutter


In the first Keynote of the week, get ready to be supercharged and motivated for the best learning experience of the year!




12:00-1:30pm | Lunch (VIP Lunch Available)


Lunch on Own unless you have purchased the VIP lunch pass with Jeff & a special guest.




1:30-2:30pm | Session with Jeff


During this session, Jeff Glover will walk audience members through everything they are doing, and have done so far this year, to control the listing inventory and get more buyer offers accepted in 2021!




2:30-3:00pm | 1-1 Interview


Join Jeff during this first Top Producer interview of the Summit. Jeff has personally hand-picked the best agent and business person to share with us their secrets to success. The interview will include a rockstar who has GROWN their business in 2020, not just in revenues but also in profits!




3:30-4:15 | Top Agent Panel


Join Jeff and Top Agents in the United States as they share what they are doing to take more marketshare this summer.




7:30-10:00pm | Glover U Bonfire Bash


It wouldn’t be a Glover U event without the best entertainment and even better networking with some of the top agents and teams from around the country! Join us for live entertainment, drinks and hot appetizers, all complimentary with your registration! (PLEASE NOTE THIS IS AN OUTDOOR PARTY WITH SOCIAL DISTANCING AND MASK MEASURES IN PLACE)




10:00-10:30am | Market Update with NAR's Dr. Lawrence Yun


Join us as Dr. Lawrence Yun, the Market Analyst of the National Association of Realtors gives us his opinion on today's current market and our trajectory for the 2021/2022 year.




11:00-12:00pm | CEO & Industry Expert Panel


Join Jeff and Real Estate CEOs from the major brokerages in our industry as they update attendees on how their brokerage is currently handling the market.




4:15-5:30 | Breakouts


Six breakouts to choose from specifically relating to building a massive business in this listing scarce market. Taylor Cornfield: Turn Your Customer Experience Into a Lead Generating Machine Learn the ins and outs of creating a customer service and experience plan to take your online reviews and ultimately your referrals to the next level. Nick Bellmore: Work Smarter, Not Harder: Get More Contracts Signed By Mastering the 4 Communication Styles Discover how to identify and ultimately adapt to the four styles of communicating. Learn how to increase your conversion rations by working smarter, not harder. Greg Erlanger: Building a Million Dollar Brand: Increase Your Leads by Increasing Awareness Become a local celebrity in your market to receive listings and sales from your presence in the market. Starting with a small budget? Perfect, we cover how to stretch your dollars to earn more profits from branding and advertising. Matt Sutter: Developing Your Mission, Vision & Values to Attract & Retain Talent Learn how to run a company like a real business by developing your Mission & Purpose for operating a successful organization and then learn how to use it to your advantage to attract and retain talent. Justin Ford: Setting Yourself Apart on the Listing Presentation to Get More Sellers Signed Standing out on a listing appointment is important to hitting your listing taken goals and during this breakout Justin will walk you through exactly what you need to know and do to stand out amongst your competition. Jeff Glover: How to Build a Powerhouse Inside Sales Team Jeff walks breakout attendees through the evolution of his inside sales team and exactly how to set your ISA's up for success. Everything from where to find them, how to compensate, how to train and ultimately how to get to 1/3 of your listings taken from this model.




10:30-11:00am | Break


30 minute break.




3:00-3:30pm | Break


30 minute break.





 

MONDAY, JULY 19th

7:30am-9:00am | Event Registration


During our Covid Safe Check In you will notice registration tables just outside the ballroom doors. Each table will be identified by the first letter in your last name with both the line and tables spaced at least 6' apart to encourage social distancing. Masks are required for check-in. Thank you for respecting everyone's safety.




9:00-9:15am | Intro with Jeff


Join us during the Opening Ceremony with Jeff as he gets us prepared for everything we need to know for the week ahead - especially how we can all follow the CDC guidelines while in attendance!




9:15-10:00am | Keynote - Live Unreal Formula with Matt Sutter


In the first Keynote of the week, get ready to be supercharged and motivated for the best learning experience of the year!




12:00-1:30pm | Lunch (VIP Lunch Available)


Lunch on Own unless you have purchased the VIP lunch pass with Jeff & a special guest.




1:30-2:30pm | Session with Jeff


During this session, Jeff Glover will walk audience members through everything they are doing, and have done so far this year, to control the listing inventory and get more buyer offers accepted in 2021!




2:30-3:00pm | 1-1 Interview


Join Jeff during this first Top Producer interview of the Summit. Jeff has personally hand-picked the best agent and business person to share with us their secrets to success. The interview will include a rockstar who has GROWN their business in 2020, not just in revenues but also in profits!




3:30-4:15 | Top Agent Panel


Join Jeff and Top Agents in the United States as they share what they are doing to take more marketshare this summer.




7:30-10:00pm | Glover U Bonfire Bash


It wouldn’t be a Glover U event without the best entertainment and even better networking with some of the top agents and teams from around the country! Join us for live entertainment, drinks and hot appetizers, all complimentary with your registration! (PLEASE NOTE THIS IS AN OUTDOOR PARTY WITH SOCIAL DISTANCING AND MASK MEASURES IN PLACE)




10:00-10:30am | Market Update with NAR's Dr. Lawrence Yun


Join us as Dr. Lawrence Yun, the Market Analyst of the National Association of Realtors gives us his opinion on today's current market and our trajectory for the 2021/2022 year.




11:00-12:00pm | CEO & Industry Expert Panel


Join Jeff and Real Estate CEOs from the major brokerages in our industry as they update attendees on how their brokerage is currently handling the market.




4:15-5:30 | Breakouts


Six breakouts to choose from specifically relating to building a massive business in this listing scarce market. Taylor Cornfield: Turn Your Customer Experience Into a Lead Generating Machine Learn the ins and outs of creating a customer service and experience plan to take your online reviews and ultimately your referrals to the next level. Nick Bellmore: Work Smarter, Not Harder: Get More Contracts Signed By Mastering the 4 Communication Styles Discover how to identify and ultimately adapt to the four styles of communicating. Learn how to increase your conversion rations by working smarter, not harder. Greg Erlanger: Building a Million Dollar Brand: Increase Your Leads by Increasing Awareness Become a local celebrity in your market to receive listings and sales from your presence in the market. Starting with a small budget? Perfect, we cover how to stretch your dollars to earn more profits from branding and advertising. Matt Sutter: Developing Your Mission, Vision & Values to Attract & Retain Talent Learn how to run a company like a real business by developing your Mission & Purpose for operating a successful organization and then learn how to use it to your advantage to attract and retain talent. Justin Ford: Setting Yourself Apart on the Listing Presentation to Get More Sellers Signed Standing out on a listing appointment is important to hitting your listing taken goals and during this breakout Justin will walk you through exactly what you need to know and do to stand out amongst your competition. Jeff Glover: How to Build a Powerhouse Inside Sales Team Jeff walks breakout attendees through the evolution of his inside sales team and exactly how to set your ISA's up for success. Everything from where to find them, how to compensate, how to train and ultimately how to get to 1/3 of your listings taken from this model.




10:30-11:00am | Break


30 minute break.




3:00-3:30pm | Break


30 minute break.





TUESDAY, JULY 20th

8:00-8:45am | Coffee with Coaches Mastermind


Join Jeff & Glover U Coaches one last time as they answer all of your questions relating to the topics covered at the Summit as well as other burning questions you’d like answered about the best path for growing your business!




9:30-10:30am | Session with Jeff


During this session, Jeff Glover will walk audience members through everything they are doing, and have done so far this year, to control the listing inventory and get more buyer offers accepted in 2021!




12:00-1:30pm | Lunch (VIP Lunch Available)


Lunch on Own unless you have purchased the VIP lunch pass with Jeff & a Special Guest.




1:30-2:30pm | Session with Jeff


During this session, Jeff Glover will walk audience members through everything they are doing, and have done so far this year, to control the listing inventory and get more buyer offers accepted in 2021!




2:30-3:00pm | 1-1 Interview


During this final Top Producer interview. Jeff has personally hand-picked the best agent and business person to share with us their secrets to success. The interview will include a rockstar who has GROWN their business in 2020, not just in revenues but also in profits!




11:00-12:00pm | Top Agent Panel


Hear from the best of the best from around the country on exactly HOW they have implemented the Glover U Sales System into their massive businesses and the difference it has made in their lives!




4:15-5:30pm | Breakouts


Six breakouts to choose from specifically relating to building a massive business in this listing scarce market. Justin Ford: Master the Phones: Secrets of Successful, Prospecting Based, Listing Agents Master what is still the most profitable tool in getting listings during this breakout. Learn which scripts, objection handlers and closes work best so that you can generate more seller leads through the phone. Nick Bellmore: Becoming a Top Producing Buyers Agent & Getting More Offers Accepted Feeling like your stuck with many of your buyers currently? Learn from the Buyers Agent master himself, Nick Bellmore on how he became one of the most successful buyers agent in Metro Detroit prior to working with Jeff and later becoming Jeff's first buyers agent ever! NEW strategies to get offers accepted will also be discussed to help you close more buyer business. Kate Simon: Lead Conversion VS. Lead Follow Up: Knowing the Difference and Profiting from Each Kate Simon is back with her favorite topic of Lead Conversion and Lead Follow up. You can have all the leads in the world but without strong methods, scripts and systems to convert them, a ton of leads will do you no good. Kate shares the secrets that she has learned through the years from Jeff & his team and what they are doing right now to keep their listing lead conversion high! Greg Erlanger: Game the System: Social Media Strategies of Listing Agents Social media algorithms are always changing. Stay on top of the recent trends and learn how to be included in the algorithm that gets exposure to your audience so that you can generate more buyer and seller leads without breaking the bank. Matt Sutter: Recruit, Train, Retain: Building an Unreal Organization That No One Wants to Leave Learn the exact recruiting scripts, methods, training & environment Jeff created to grow his team to over 50 team members and exactly what they do to have such high retention. Jeff Glover: Get More Signatures at the Table: Listing Plan of Actions that WIN Seller Business The secret in getting more listings signed is having a strong listing presentation that includes strong marketing ideas and more importantly, how to present them. Put together or enhance your listing presentation to get more listings signed after attending this breakout.




7:30-10:00pm | Private Client & VIP Party


This event is Invite only for Glover U Coaching Clients & Invited Guests who purchased the VIP package.




9:00-9:30am | Intro


Intro.




10:30-11:00am | Break


30 minute break.




3:00-3:30pm | Break


30 minute break.




3:30-4:15pm | Session with Jeff


During this session, Jeff Glover will walk audience members through everything they are doing, and have done so far this year, to control the listing inventory and get more buyer offers accepted in 2021!




7:30-10:30pm | Out on The Town Night


Shuttles to Downtown Traverse City provided!





WEDNESDAY, JULY 21st

8:00-8:45am I Coffee with Coaches Mastermind


Join Jeff & Glover U Coaches one last time as they answer all of your questions relating to the topics covered at the Summit as well as other burning questions you’d like answered about the best path for growing your business!




9:00-10:00am | Opening Session with Jeff


Join Jeff as he welcomes us back for the third and final day of the Retreat and covers what we need to know and to get the most out of our final day together!




11:00-12:00pm | Top Agent Panel


Hear from the best of the best from around the country on exactly HOW they have implemented the Glover U Sales System into their massive businesses and the difference it has made in their lives!




10:00-10:30am | Break


30 minute break.




12:00-1:30pm | Lunch (VIP Lunch Available)


Lunch on Own unless you have purchased the VIP lunch pass with Jeff & a special guest!




1:30-2:30pm | Session with Jeff


During this session, Jeff Glover will walk audience members through everything they are doing, and have done so far this year, to control the listing inventory and get more buyer offers accepted in 2021!




2:30-3:30pm | Breakouts


Six breakouts to choose from specifically relating to building a massive business in this listing scarce market. Taylor Cornfield: Turn Your Customer Experience Into a Lead Generating Machine (Repeat) Learn the ins and outs of creating a customer service and experience plan to take your online reviews and ultimately your referrals to the next level. Nick Bellmore: Work Smarter, Not Harder: Get More Contracts Signed By Mastering the 4 Communication Styles (Repeat) Discover how to identify and ultimately adapt to the four styles of communicating. Learn how to increase your conversion rations by working smarter, not harder. Greg Erlanger: Building a Million Dollar Brand: Increase Your Leads by Increasing Awareness Become a local celebrity in your market to receive listings and sales from your presence in the market. Starting with a small budget? Perfect, we cover how to stretch your dollars to earn more profits from branding and advertising. Justin Ford: Master the Phones: Secrets of Successful, Prospecting Based, Listing Agents Master what is still the most profitable tool in getting listings during this breakout. Learn which scripts, objection handlers and closes work best so that you can generate more seller leads through the phone. Geno D'Angelo: Lead Conversion VS. Lead Follow Up: Knowing the Difference and Profiting from Each You can have all the leads in the world but without strong methods, scripts and systems to convert them, a ton of leads will do you no good. Geno shares the secrets that he has learned through the years from Jeff & Glover U and what they are doing right now to keep their listing lead conversion high! Jeff Glover: Get More Signatures at the Table: Listing Plan of Actions that WIN Seller Business (Repeat) The secret in getting more listings signed is having a strong listing presentation that includes strong marketing ideas and more importantly, how to present them. Put together or enhance your listing presentation to get more listings signed after attending this breakout.





 

HOTEL DELAMAR

HOTEL

 

STAY ON THE BEACH IN TRAVERSE CITY

DELAMAR Traverse City is a full- service upscale resort featuring richly appointed guestrooms with floor to ceiling windows overlooking beautiful views of Grand Traverse Bay, a waterfront, fine dining Restaurant, private meeting & banquet facilities as well as boat charters & cruise excursions.

Free Live Unreal shuttle every 30 minutes!

Glover U Discounted Rate:

$288/night (usually $349!)

Call the Delamar at the number below and let them know you are an attendee at the Glover U event or simply click the link below!

CALL NOW TO GET YOUR DISCOUNTED RATE

p. 231.947.3700

Location/Contact:

615 East Front Street
Traverse City, MI 49686
p. 231.947.3700

traversecity@thedelamar.com

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BAYSHORE RESORT

HOTEL

 

WATERFRONT IN WEST GRAND TRAVERSE 

Victorian style hotel, nestled on the beach of West Grand Traverse Bay offers the best of all you love about Traverse City – a great waterfront location and a short stroll away from downtown with its diverse dining, shopping, and nightlife.

Glover U Discounted Rate:

$319/night (usually $349!)

Contact info@gloveru.com or call 833-545-6837 to book one of our Glover U reserved rooms!

Location:

833 East Front Street
Traverse City, MI   49686

 

Shuttle provided.

OTHER NEARBY HOTELS

ROOMS ARE BOOKING FAST! 

If the Delamar and the Bayshore are all booked up, here are two excellent options nearby in Traverse City (shuttle provided):

CAMBRIA HOTEL TRAVERSE CITY

THE BAYWATCH RESORT

 

TRAVEL

DRIVE, FLY, OR SHIP (LITERALLY BOAT!) TO TRAVERSE CITY!

 

Traverse City, Michigan is less than a 6 hour drive from the following cities (yep that's right you don't even have to get on a plane!):

 

  • Detroit, MI

  • Indianapolis, IN

  • Cleveland, OH

  • Milwaukee, WI

  • Grand Rapids, MI

  • Columbus, OH

  • Fort Wayne, IN

  • Green Bay, WI

  • Windsor, ON 

  • London, ON

  • Toronto, ON

 

In addition to the less than six hour drive from the above major cities, you can fly into Traverse City Cherry Capital Airport (TVC) from nearly every city in North America via Delta, American, United & Allegiant and most are still offering flexible scheduling should your plans change!

  

And yes, if you are up for an adventure and are coming from anywhere near Wisconsin, you can take the SS Badger Car Ferry across Lake Michigan and get some work done while you kick back and enjoy the voyage!

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GRAND TRAVERSE RESORT

VENUE

Grand Traverse Resort & Spa

100 Grand Traverse Village Blvd

Acme, MI 49610

After a day's drive or flight from nearly every major city in North America, guests arrive at our Michigan resort to discover the destination's gifts—time, relaxation, and adventure. Rising in the midst of Northern Michigan's freshwater bounty, winding wooded trails, and sugar-sand beaches, you'll find Grand Traverse Resort and Spa.

Regarded as a premier Michigan vacation destination, we've been ranked among the nation's finest resorts with accolades from Golf Digest, USA Today, Forbes, TripAdvisor, and others.

The Grand Traverse Resort is fully booked, stay on the beach instead! Live Unreal Retreat attendees receive a discounted rate at Hotel DELAMAR, right on the beach in Traverse City! We will have a free shuttle every 30 minutes, to and from the hotel.

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